Burberry

Burberry: The Quintessential British Luxury Brand Origins and Founding Burberry was founded in 1856 by Thomas Burberry, a 21-year-old draper’s apprentice, in Basingstoke, England. Originally established as an outerwear company, Burberry gained fame for its invention of gabardine, a weatherproof and breathable fabric that revolutionized rainwear. The brand’s functional yet elegant designs quickly became a staple for explorers, military personnel, […]

Rowing Blazers

Rowing Blazers: A Contemporary Take on Classic Preppy Style Origins and Founding Rowing Blazers was founded in 2017 by Jack Carlson, a former U.S. national rowing team member and archaeologist. Drawing inspiration from his experience in rowing and his fascination with the traditions of collegiate and athletic blazers, Carlson sought to create a brand that celebrated the heritage of preppy […]

Sezane

French Girl Favorite: The Effortless Charm of Sézane Origins and Founding Sézane was launched in 2013 by Morgane Sézalory in Paris as France’s first online-born fashion brand. What began as a curated vintage e-shop evolved into a full-scale label known for infusing effortless Parisian charm into ready-to-wear. With a strong digital-first approach and focus on […]

ASPESI

Understated Italian Cool: ASPESI’s Functional Elegance Origins and Founding ASPESI was founded in 1969 by Alberto Aspesi in Legnano, Italy. Initially known for its high-quality shirting, the brand quickly became a pioneer of minimalist Italian sportswear—favoring function, subtlety, and timeless design over trends. Known as the “anti-fashion” fashion label, ASPESI grew a cult following by […]

DSquared2

DSquared2: A Bold Fusion of Canadian Roots and Italian Craftsmanship Origins and Founding DSquared2 was founded in 1995 by twin brothers Dean and Dan Caten, Canadian-born designers who honed their craft at the Parsons School of Design in New York. After gaining experience working for major fashion brands, the Catens moved to Milan, where they launched their own label. Their debut […]

Percival Clo

Percival: British Menswear Redefined with Subtle Sophistication Origins and Founding Percival was founded in 2010 in London, England, by a group of friends passionate about creating menswear that balances tradition with modernity. The brand’s mission is to design classic, timeless staples with unique twists, offering an alternative to fast fashion while emphasizing quality craftsmanship and playful creativity. Taking its name from Sir Percival, a knight […]

Golden Goose

Golden Goose: Artisanal Sneakers with Italian Soul Origins and Founding Golden Goose was founded in 2000 in Venice, Italy, by Francesca Rinaldo and Alessandro Gallo, two young designers with a passion for combining traditional Italian craftsmanship with a modern, urban aesthetic. The brand began with the goal of creating high-quality sneakers that blur the line between luxury and streetwear, offering pieces that feel both unique and timeless.Golden Goose quickly […]

Etro

Etro: Italian Elegance and Bohemian Sophistication Origins and Founding Etro was founded in 1968 by Gimmo Etro in Milan, Italy. Initially specializing in luxury fabrics, the brand quickly gained a reputation for its use of vibrant prints, intricate patterns, and rich textures. By the 1980s, Etro expanded into ready-to-wear collections, introducing its now-iconic paisley motif, which has become synonymous with the brand’s identity.Rooted in Italian craftsmanship and […]

Rails

From Button-Downs to Global Cool: Rails’ Laid-Back Luxe Origins and Founding Rails was founded in 2008 by Jeff Abrams in Los Angeles, beginning with a single ultra-soft plaid shirt. Inspired by the relaxed spirit of California and a love for global travel, the brand evolved into a full lifestyle label offering women’s, men’s, and children’s […]

Dandy Del Mar

Dandy Del Mar: Retro Riviera Style for the Modern Bon Vivant Origins Dandy Del Mar was founded with the mission of reviving the golden era of vintage resort wear. While the brand keeps a low profile about its founders, its spirit is unmistakably rooted in Mediterranean elegance, mid-century nostalgia, and coastal leisure. Inspired by jet-set destinations like the […]