Free People

Bohemian Spirit, Free-Wheeling Style: The World of Free People Origins and Founding Free People began in the 1970s as a small boutique in West Philadelphia, created by Dick Hayne—who later went on to found Urban Outfitters. Relaunched in 2001 under the Urban Outfitters, Inc. umbrella, Free People was reimagined as a contemporary bohemian brand for […]
Jaded LDN

Jaded LDN: Bold, Eclectic Streetwear with a Global Influence Origins and Founding Jaded London (Jaded LDN) was founded in 2013 by siblings Jade and Grant Goulden in London, England. Inspired by global street style, music culture, and the dynamic energy of London, the brand set out to create bold, trend-driven designs that cater to a fashion-forward audience. Jaded LDN quickly gained recognition for […]
Hunza G

Crinkle-Cut Confidence: Hunza G’s One-Size Revolution Origins and Founding Hunza G originally launched as Hunza in 1984, founded by Peter Meadows in London. The brand became known for its signature crinkle-stretch fabric and high-cut, 80s-style silhouettes. In 2015, Georgiana Huddart revitalized the label as Hunza G, bringing a modern spirit to the iconic fabric while emphasizing timeless design […]
Benedetta Bruzziches

Benedetta Bruzziches: Italian Fantasy in Crystal Form Origins Benedetta Bruzziches founded her eponymous brand in 2009 alongside her brother Agostino. Operating from Caprarola, a historic town nestled in the hills of Tuscia, Italy, the siblings transformed a local factory into a creative haven. There, they began crafting bags that blend artisanal tradition with avant-garde imagination. Benedetta, a graduate […]
Alison Lou

Playful Luxury, One Wink at a Time: Alison Lou’s Jewelry Universe Origins and Founding Alison Lou was launched in 2012 by New York-based designer Alison Chemla, who turned her love of pop culture and cheeky symbolism into a fine jewelry line with a point of view. What began as a playful collection inspired by emojis […]
Stella McCartney

Stella McCartney: Sustainable Luxury with a Modern Feminine Touch Origins and Founding Stella McCartney launched her eponymous label in 2001 in partnership with the luxury conglomerate Kering, becoming one of the first high-profile designers to champion sustainable fashion in the luxury market. The daughter of music legend Paul McCartney and photographer Linda McCartney, Stella grew up with a strong appreciation for nature, ethical values, […]
& Daughter

Knitwear with a Conscience: The Heirloom Appeal of &Daughter Origins and Founding &Daughter was launched in 2013 by Buffy Reid, who named the brand to reflect a sense of generational continuity and thoughtful craftsmanship. Born in Ireland and raised in London, Reid set out to create beautiful knitwear that honored her heritage and prioritized sustainable […]
Tyler Mcgillivary

Altuzarra

Sophisticated, Sexy, and Sharp: Altuzarra’s Global Power Dressing Origins and Founding Altuzarra was founded in 2008 by Joseph Altuzarra, a Paris-born, New York-based designer with a background in high fashion, having trained at Marc Jacobs, Proenza Schouler, and Givenchy. He launched his namesake brand with the goal of fusing French sophistication with American pragmatism, offering […]
Roberto Cavalli

Roberto Cavalli: The Maestro of Exotic Elegance Origins Roberto Cavalli founded his eponymous fashion house in 1970 in Florence, Italy. Born in 1940 into a family with artistic roots—his grandfather, Giuseppe Rossi, was a member of the Macchiaioli movement—Cavalli was naturally inclined towards creativity. He studied at the local Art Institute, focusing on textile print, which laid the foundation for his […]