Jaded LDN
Jaded LDN: Bold, Eclectic Streetwear with a Global Influence Origins and Founding Jaded London (Jaded LDN) was founded in 2013 by siblings Jade and Grant Goulden in London, England. Inspired by global street style, music culture, and the dynamic energy of London, the brand set out to create bold, trend-driven designs that cater to a fashion-forward audience. Jaded LDN quickly gained recognition for […]
Benedetta Bruzziches
Benedetta Bruzziches: Italian Fantasy in Crystal Form Origins Benedetta Bruzziches founded her eponymous brand in 2009 alongside her brother Agostino. Operating from Caprarola, a historic town nestled in the hills of Tuscia, Italy, the siblings transformed a local factory into a creative haven. There, they began crafting bags that blend artisanal tradition with avant-garde imagination. Benedetta, a graduate […]
Stella McCartney
Stella McCartney: Sustainable Luxury with a Modern Feminine Touch Origins and Founding Stella McCartney launched her eponymous label in 2001 in partnership with the luxury conglomerate Kering, becoming one of the first high-profile designers to champion sustainable fashion in the luxury market. The daughter of music legend Paul McCartney and photographer Linda McCartney, Stella grew up with a strong appreciation for nature, ethical values, […]
Altuzarra
Sophisticated, Sexy, and Sharp: Altuzarra’s Global Power Dressing Origins and Founding Altuzarra was founded in 2008 by Joseph Altuzarra, a Paris-born, New York-based designer with a background in high fashion, having trained at Marc Jacobs, Proenza Schouler, and Givenchy. He launched his namesake brand with the goal of fusing French sophistication with American pragmatism, offering […]
Roberto Cavalli
Roberto Cavalli: The Maestro of Exotic Elegance Origins Roberto Cavalli founded his eponymous fashion house in 1970 in Florence, Italy. Born in 1940 into a family with artistic roots—his grandfather, Giuseppe Rossi, was a member of the Macchiaioli movement—Cavalli was naturally inclined towards creativity. He studied at the local Art Institute, focusing on textile print, which laid the foundation for his […]
Proenza Schouler
Proenza Schouler: Experimental Elegance and Contemporary Luxury Origins and Founding Proenza Schouler was founded in 2002 by designers Jack McCollough and Lazaro Hernandez, who met while studying at Parsons School of Design in New York. The duo named the brand after their mothers’ maiden names, reflecting their personal connection to the label. Proenza Schouler made an immediate impact with its graduate thesis […]
Paloma Wool
Paloma Wool: Art, Clothing, and the Act of Getting Dressed Origins Founded in 2014 by Barcelona-based designer and photographer Paloma Lanna, Paloma Wool began as a multidisciplinary project exploring the intersection of art, photography, and clothing. Lanna, influenced by her parents’ involvement in the fashion industry, sought to create a brand that emphasized the artistic process […]
Amiri
AMIRI: California Cool Meets Global Luxury Origins Founded in 2014 by Mike Amiri, the brand emerged from Los Angeles with a vision to blend the city’s rock ‘n’ roll heritage with high-end fashion. Drawing inspiration from his early days crafting stage pieces for musicians, Amiri infused his designs with a rebellious spirit and meticulous craftsmanship. Ownership […]
God Saves Queens
God Save Queens: Lingerie Made to Be Seen Origins God Save Queens was founded in 2014 by Polish designer Karolina Preiss. What began as a daring lingerie label quickly evolved into a cult brand redefining how women wear and view intimate apparel. From her studio in Łódź, Poland, Preiss created a line that blended femininity […]
St John
St. John: Classic Elegance and American Luxury Origins and Founding St. John was founded in 1962 by Marie Gray and her husband Robert Gray in Orange County, California. Marie, a former model, began designing knit dresses for herself, focusing on comfort and elegance. These designs quickly gained attention for their sleek silhouettes and innovative use of knit fabrics, leading to the creation of St. John. From its inception, the […]