Flook

Flook The Label: Bohemian Minimalism with Island Roots Origins Flook The Label was founded in 2012 by British designer Nikki Flook. Born out of a deep connection to craftsmanship and travel, the brand found its creative home in Bali, Indonesia, where Nikki collaborated closely with local artisans to bring her vision to life. From the […]
Faithfull The Brand

Faithfull The Brand: Vintage-Inspired Resortwear with Ethical Roots Origins Founded in 2014 by Sarah-Jane Abrahams (Australia) and Helle Them-Enger (Norway), Faithfull The Brand was born out of a desire to create timeless resortwear with an ethical foundation. The duo met while living in Bali and established the brand’s headquarters there, building a business model centered around handmade production, transparency, and craftsmanship. Faithfull became […]
Arket

Modern Basics with Nordic Cool: Arket’s Refined Essentials Origins and Founding Arket was launched in 2017 by the H&M Group as a premium lifestyle concept focused on modern essentials, sustainability, and timeless design. Headquartered in Stockholm, Arket was created to offer high-quality fashion, accessories, and home goods in one elevated, minimalist destination inspired by Scandinavian […]
Cherry Los Angeles

Cherry Los Angeles: The Essence of Cool, Laid-Back Streetwear Origins and Founding Cherry Los Angeles, often referred to simply as “Cherry,” was founded in 2017 by designer Joseph Perez. The brand was born out of Perez’s desire to create clothing that reflects the effortless, sun-soaked culture of Los Angeles. Rooted in streetwear aesthetics, Cherry quickly gained attention for […]
B-Low the Belt

B-Low the Belt: Modern Accessories with a Statement Origins and Founding B-Low the Belt was established in 2002 in Los Angeles, California, by designer Carole Kotler and her daughter-in-law, Ana Schoenberger. The brand was born out of a shared vision to create statement belts that serve as both functional accessories and fashion-forward pieces. Inspired by Los Angeles’ vibrant style scene and the power of accessories to transform […]
Pistola

Pistola: Contemporary Denim with an Effortless Edge Origins and Founding Pistola was founded in 2013 by Grace Na in Los Angeles, California. With over two decades of experience in the apparel industry, Na identified a gap in the market for premium-quality denim at an accessible price point. Her goal was to create versatile, modern jeans and ready-to-wear pieces that reflect the independent spirit of […]
& Other Stories

& Other Stories: A Global Tapestry of Feminine Fashion Origins & Other Stories was launched in 2013 as part of the H&M Group, with the vision of offering a diverse range of women’s fashion that encourages personal storytelling through style. The brand debuted with seven stores in major cities including Barcelona, Berlin, Copenhagen, London, Milan, Paris, and Stockholm, and has since expanded to over 50 stores […]
Missoma

Missoma: Contemporary Jewelry with a Timeless Appeal Origins and Founding Missoma was founded in 2008 by Marisa Hordern in London, England. Initially a passion project inspired by Hordern’s love for collecting gemstones, Missoma has since evolved into a pioneering demi-fine jewelry brand, offering accessible luxury pieces that blend modern trends with timeless elegance. The brand’s mission is to create versatile, everyday jewelry that allows for personal […]
With Jean

With Jéan: The Modern Wardrobe’s Romantic Muse Origins and Founding With Jéan was founded in 2017 by Australian designers Sami Lorking-Tanner and Evangelie Smyrniotakis. The name “With Jéan” reflects the brand’s concept of creating clothing that can be styled with jeans—a wardrobe essential they view as the ultimate staple. Drawing inspiration from vintage aesthetics and European romanticism, the brand quickly […]
Bobo Choses

Bobo Choses: Whimsical Wear for the Young at Heart Origins Founded in 2008 in Barcelona, Bobo Choses was the brainchild of graphic designer Adriana Esperalba. What began as a creative project to craft playful, story-driven clothing for children quickly evolved into a globally recognized brand.Operating from a converted toy factory near the Mediterranean Sea, Bobo Choses […]