Cleobella

Global Spirit, Ethical Soul: Cleobella’s Bohemian Chic Origins and Founding Cleobella was founded in 2006 by Angela O’Brien in Seal Beach, California. After traveling extensively through Bali and India, O’Brien was inspired to create a brand rooted in artisan craft, femininity, and slow fashion. Named after her mother Cleobelle, the brand grew from a single […]
Ulla Johnson

Ulla Johnson: Feminine Elegance with Bohemian Flair Origins and Founding Ulla Johnson founded her eponymous label in 2000 in New York City, drawing inspiration from her global travels and an upbringing steeped in art and culture. With a background in anthropology, Johnson’s designs reflect a deep appreciation for craftsmanship, cultural heritage, and natural beauty. From its early days as a small […]
Dippin Daisys

Retro, Recycled, and Radiant: Dippin’ Daisy’s Feel-Good Swimwear Origins and Founding Dippin’ Daisy’s was founded in 2015 in Los Angeles by Elaine Tran with a mission to create fun, expressive swimwear that celebrates all bodies and embraces sustainability. Drawing inspiration from vintage prints and California beach culture, the brand quickly gained traction for its playful […]
Free People

Bohemian Spirit, Free-Wheeling Style: The World of Free People Origins and Founding Free People began in the 1970s as a small boutique in West Philadelphia, created by Dick Hayne—who later went on to found Urban Outfitters. Relaunched in 2001 under the Urban Outfitters, Inc. umbrella, Free People was reimagined as a contemporary bohemian brand for […]
Jaded LDN

Jaded LDN: Bold, Eclectic Streetwear with a Global Influence Origins and Founding Jaded London (Jaded LDN) was founded in 2013 by siblings Jade and Grant Goulden in London, England. Inspired by global street style, music culture, and the dynamic energy of London, the brand set out to create bold, trend-driven designs that cater to a fashion-forward audience. Jaded LDN quickly gained recognition for […]
Hunza G

Crinkle-Cut Confidence: Hunza G’s One-Size Revolution Origins and Founding Hunza G originally launched as Hunza in 1984, founded by Peter Meadows in London. The brand became known for its signature crinkle-stretch fabric and high-cut, 80s-style silhouettes. In 2015, Georgiana Huddart revitalized the label as Hunza G, bringing a modern spirit to the iconic fabric while emphasizing timeless design […]
Stella McCartney

Stella McCartney: Sustainable Luxury with a Modern Feminine Touch Origins and Founding Stella McCartney launched her eponymous label in 2001 in partnership with the luxury conglomerate Kering, becoming one of the first high-profile designers to champion sustainable fashion in the luxury market. The daughter of music legend Paul McCartney and photographer Linda McCartney, Stella grew up with a strong appreciation for nature, ethical values, […]
Roberto Cavalli

Roberto Cavalli: The Maestro of Exotic Elegance Origins Roberto Cavalli founded his eponymous fashion house in 1970 in Florence, Italy. Born in 1940 into a family with artistic roots—his grandfather, Giuseppe Rossi, was a member of the Macchiaioli movement—Cavalli was naturally inclined towards creativity. He studied at the local Art Institute, focusing on textile print, which laid the foundation for his […]
Paloma Wool

Paloma Wool: Art, Clothing, and the Act of Getting Dressed Origins Founded in 2014 by Barcelona-based designer and photographer Paloma Lanna, Paloma Wool began as a multidisciplinary project exploring the intersection of art, photography, and clothing. Lanna, influenced by her parents’ involvement in the fashion industry, sought to create a brand that emphasized the artistic process […]
Andie Swim

Fit Comes First: The Confidence-Driven World of Andie Swim Origins and Founding Andie Swim was founded in 2017 by Melanie Travis with a simple yet impactful goal: to make swimwear shopping easier, more comfortable, and more inclusive for women. After countless disappointing shopping experiences, Travis launched the brand as a direct-to-consumer line offering sleek, well-fitting […]