LESET
LESET: Elevated Essentials for Effortless Comfort Origins and Founding LESET was founded in 2019 by Lili Chemla, a New York-based designer with a background in luxury fashion. The brand was born out of Chemla’s vision to create modern loungewear that bridges the gap between comfort and style, offering pieces that transition seamlessly from home to the outside world. Named after the French […]
Lack of Color
Sun-Soaked Staples: Lack of Color’s Iconic Hat Game Origins and Founding Lack of Color was founded in 2011 by Australian duo Rob Tilbury and Tess Corvaia. The couple created the brand to reimagine classic hat styles with a modern, fashion-forward twist—drawing inspiration from vintage Americana, Australian summers, and dreamy road trips. What started as a […]
Patbo
Embellished and Empowered: The Bold World of PatBO Origins and Founding PatBO was founded in 2012 by Brazilian designer Patricia Bonaldi in Uberlândia, Brazil. After rising to fame with her namesake couture line, Bonaldi launched PatBO as a more accessible ready-to-wear brand that still carried her signature glamour and artisan roots. Merging red carpet drama […]
Kenzo
Kenzo: A Bold Fusion of Cultures and Colors Origins and Founding Kenzo was founded in 1970 by Kenzo Takada, a Japanese designer who moved to Paris to bring his unique vision of fashion to the global stage. Opening his first boutique, Jungle Jap, Takada introduced the world to a vibrant blend of Japanese aesthetics and Parisian sophistication, creating clothing that celebrated bold prints, vibrant […]
J.Crew
J.Crew: Classic American Style with a Modern Twist Origins J.Crew was founded in 1983 in New York City by Emily Woods and her father Arthur Cinader. Initially launched as a mail-order catalog under the name Popular Club Plan, the brand rebranded to J.Crew with the aim of offering preppy, American sportswear with a more modern and accessible edge. The first retail store […]
Cleobella
Global Spirit, Ethical Soul: Cleobella’s Bohemian Chic Origins and Founding Cleobella was founded in 2006 by Angela O’Brien in Seal Beach, California. After traveling extensively through Bali and India, O’Brien was inspired to create a brand rooted in artisan craft, femininity, and slow fashion. Named after her mother Cleobelle, the brand grew from a single […]
Hunza G
Crinkle-Cut Confidence: Hunza G’s One-Size Revolution Origins and Founding Hunza G originally launched as Hunza in 1984, founded by Peter Meadows in London. The brand became known for its signature crinkle-stretch fabric and high-cut, 80s-style silhouettes. In 2015, Georgiana Huddart revitalized the label as Hunza G, bringing a modern spirit to the iconic fabric while emphasizing timeless design […]
Alison Lou
Playful Luxury, One Wink at a Time: Alison Lou’s Jewelry Universe Origins and Founding Alison Lou was launched in 2012 by New York-based designer Alison Chemla, who turned her love of pop culture and cheeky symbolism into a fine jewelry line with a point of view. What began as a playful collection inspired by emojis […]
Stella McCartney
Stella McCartney: Sustainable Luxury with a Modern Feminine Touch Origins and Founding Stella McCartney launched her eponymous label in 2001 in partnership with the luxury conglomerate Kering, becoming one of the first high-profile designers to champion sustainable fashion in the luxury market. The daughter of music legend Paul McCartney and photographer Linda McCartney, Stella grew up with a strong appreciation for nature, ethical values, […]
Roberto Cavalli
Roberto Cavalli: The Maestro of Exotic Elegance Origins Roberto Cavalli founded his eponymous fashion house in 1970 in Florence, Italy. Born in 1940 into a family with artistic roots—his grandfather, Giuseppe Rossi, was a member of the Macchiaioli movement—Cavalli was naturally inclined towards creativity. He studied at the local Art Institute, focusing on textile print, which laid the foundation for his […]