Cinq à Sept
Cinq à Sept: Where Daylight Meets Dusk Origins Launched in 2016 by fashion executive Jane Siskin, Cinq à Sept is a New York-based contemporary womenswear label.The brand’s name, translating to “five to seven” in French, references the transitional hours between late afternoon and early evening—a time synonymous with effortless elegance and spontaneity. This concept underpins the […]
Bec + Bridge
Bec + Bridge: Effortless Glamour with a Contemporary Twist Origins and Founding Bec + Bridge was founded in 2003 by Becky Cooper and Bridget Yorston, two Australian designers who met while studying fashion design. The brand began as a side project but quickly evolved into a global label recognized for its sleek, feminine designs. Rooted in their shared love of […]
Amanda Uprichard
Amanda Uprichard: Effortless Elegance with a Feminine Edge Origins and Founding Amanda Uprichard launched her eponymous label in 2008, inspired by her love of bold, feminine design and her passion for creating elevated pieces that empower women. Based in New York City, the brand embodies the dynamic lifestyle of the modern woman, offering versatile styles that seamlessly transition […]
Frame
Denim to Daily Uniform: The Elevated Ease of FRAME Origins and Founding FRAME was founded in 2012 by Jens Grede and Erik Torstensson, two Swedish creatives based in London and Los Angeles. Initially launched as a denim brand, FRAME quickly gained traction for its focus on high-quality materials, tailored fits, and elevated basics. Inspired by […]
Cos
COS: Timeless Minimalism and Modern Essentials Origins and Founding COS (Collection of Style) was launched in 2007 by the H&M Group as a premium brand offering timeless, high-quality clothing at an accessible price point. Headquartered in London, England, COS set out to redefine minimalist fashion, blending contemporary design with functionality. Inspired by art, architecture, and modern design, COS focuses on creating wardrobe essentials that transcend trends, offering versatile […]
Aje World
Aje: Bold Australian Style with a Global Appeal Origins and Founding Aje (pronounced “age”) was co-founded in 2008 by Adrian Norris and Edwina Forest, two Australians with a shared vision of creating fashion that bridges the gap between coastal ease and urban sophistication. Drawing inspiration from Australia’s natural landscapes and artistic heritage, Aje has become synonymous with bold, […]
Reiss
Reiss: Contemporary Elegance in British Fashion Origins and Founding Reiss was established in 1971 by David Reiss in London, England, initially as a men’s tailoring store. Over the years, the brand evolved into a full-fledged contemporary fashion label for men and women, offering a curated selection of tailored pieces, timeless staples, and modern eveningwear. Reiss is renowned for its ability to blend classic British tailoring with modern […]
Elleme
Elleme: Parisian Minimalism with a Contemporary Twist Origins and Founding Elleme was established in 2015 by Jiwoong Jung, a designer with a vision to create timeless, understated handbagsthat blend Parisian elegance with modern practicality. Based in Paris, France, the brand takes its name from the French phrase “elle aime,” meaning “she loves,” encapsulating its mission to craft pieces that women will cherish. […]
Club Monaco
Club Monaco: Timeless Sophistication for the Modern Wardrobe Origins and Founding Club Monaco was founded in 1985 in Toronto, Canada, by Joe Mimran and Alfred Sung, two designers with a vision of creating timeless, versatile pieces that bridge the gap between luxury and accessibility. Their mission was simple but revolutionary: to offer “better basics”—clothing that was effortlessly chic, high-quality, and perfectly suited […]
Arket
Modern Basics with Nordic Cool: Arket’s Refined Essentials Origins and Founding Arket was launched in 2017 by the H&M Group as a premium lifestyle concept focused on modern essentials, sustainability, and timeless design. Headquartered in Stockholm, Arket was created to offer high-quality fashion, accessories, and home goods in one elevated, minimalist destination inspired by Scandinavian […]