Elwood
Elwood Clothing: Vintage-Inspired Streetwear with a Modern Twist Origins Elwood Clothing was founded in 1996 by Palmer Brown, professional skateboarder Sal Barbier, and Luciano Mor.Initially rooted in skate culture, the brand gained early success with distribution across the United States, Europe, Japan, and Canada. However, due to various challenges, the original venture concluded after a few years. In 2008, Elwood experienced a revival […]
Pact
Everyday Essentials, Earth-First: Pact’s Ethical Approach Origins and Founding Pact was founded in 2009 in Boulder, Colorado, with a mission to create comfortable, organic clothing basics using sustainable practices. The brand started with simple cotton tees and underwear but quickly grew to include a full range of men’s, women’s, and children’s apparel—all made with organic […]
Gil Rodriguez
Gil Rodriguez: Timeless Essentials with a Commitment to Slow Fashion Origins Gil Rodriguez was founded in 2018 by Eliana Gil Rodriguez, a Venezuelan-born, Canadian-raised creative. Eliana’s extensive background includes a decade-long tenure at American Apparel, where she served as head advertising director and womenswear designer. Her experience there inspired her to establish her own label, focusing on creating high-quality, timeless essentials […]
Outerknown
Outerknown: Laid-Back Style with a Coastal Influence Origins and Founding Outerknown was founded in 2015 by Kelly Slater, an 11-time world surfing champion, and John Moore, a designer known for his work in surf and lifestyle fashion. The brand was born out of a desire to create timeless, versatile clothinginspired by coastal living while focusing on high-quality craftsmanship. Outerknown blends California-cool aesthetics with a modern, relaxed […]
Aviator Nation
Aviator Nation: Vintage Vibes and California Cool Origins and Founding Aviator Nation was founded in 2006 by Paige Mycoskie, a Texas-born designer and entrepreneur, in Venice Beach, California. Inspired by her love of 1970s surf culture and vintage fashion, Mycoskie began creating hand-stitched hoodies and sweatpants that reflected a laid-back, nostalgic aesthetic. What started as a passion project quickly evolved into […]
Agolde
AGOLDE: Modern Denim with a Vintage Soul Origins and Founding AGOLDE, a premium denim label, was founded in 1993 in Los Angeles, California, as part of the Citizen of Humanity Group. With a focus on authentic, vintage-inspired denim and modern fits, AGOLDE pays homage to the effortlessly cool styles of the past while pushing the boundaries of contemporary fashion. The brand’s […]
Roark
Built for the Journey: Roark’s Rugged Style Philosophy Origins and Founding Roark was founded in 2010 in Laguna Beach, California by Ryan Hitzel. What began as a surf and travel-inspired storytelling project turned into a full-fledged adventure lifestyle brand—offering rugged, utilitarian menswear and gear built for movement, spontaneity, and the road less traveled. With each […]
Brandy Melville
Allbirds
Allbirds: The Trailblazer in Sustainable Comfort Origins and Founding Allbirds was founded in 2016 by Tim Brown, a former New Zealand soccer player, and Joey Zwillinger, an American engineer and renewable materials expert. Born from Brown’s curiosity about using merino wool to create sustainable footwear, Allbirds quickly evolved into a brand synonymous with comfort, simplicity, and environmental responsibility. Headquartered in San Francisco, […]
Los Angeles Apparel
The Basics—But Better: Los Angeles Apparel’s Gritty Essentials Origins and Founding Los Angeles Apparel was founded in 2016 by Dov Charney, the controversial former CEO of American Apparel. After parting ways with his original company, Charney started over with a new mission: ethically manufactured basics made in downtown L.A., with complete vertical integration and transparency […]