Mulberry: British Craftsmanship Meets Modern Heritage
Origins
Founded in 1971 by Roger Saul and his mother Joan in Somerset, England, Mulberry began as a family-run business specializing in leather goods. The brand’s name was inspired by the mulberry trees Saul passed on his way to school.Initially producing buckled leather belts, Mulberry quickly expanded into handbags and accessories, establishing itself as a quintessentially British brand.
Ownership
Mulberry Group PLC is a publicly traded company listed on the London Stock Exchange. As of 2024, Challice Limitedholds a 56.4% stake, while Frasers Group owns 37%.
Aesthetic
Mulberry’s aesthetic blends English countryside charm with urban sophistication. The brand is renowned for its timeless designs, high-quality leather craftsmanship, and functional elegance, appealing to those who appreciate classic styles with a contemporary twist.
Signature Pieces
- Bayswater Bag: Introduced in 2003, this iconic tote combines practicality with understated style.
- Alexa Bag: Named after Alexa Chung, this satchel-style bag became a fashion staple upon its release.
- Amberley Satchel: Featuring the distinctive Rider’s Lock, this bag offers a modern take on equestrian-inspired design.
- Iris Bag: Known for its soft structure and customizable features, including interchangeable straps.
Collaborations
Mulberry has engaged in several notable collaborations:
- Paul Smith: A partnership that reimagined the classic Antony bag with vibrant colors and stripes.
- Rejina Pyo: A collection focusing on female empowerment, featuring bags, jewelry, and ready-to-wear pieces.
- Stefan Cooke: A limited-edition line of reworked vintage bags, showcasing a blend of heritage and contemporary design.
Sustainability Initiatives
Mulberry is committed to sustainability, with efforts including:
- Carbon-neutral factories: Operating two carbon-neutral factories in Somerset, England.
- Sustainable materials: Utilizing responsibly sourced leather and materials.
- Circular economy: Launching the “Mulberry Exchange” program to buy back and resell pre-loved bags.
Retail Presence
Mulberry operates over 70 stores worldwide, with flagship locations in London, New York, and Tokyo. The brand also maintains a strong online presence, offering international shipping through its website.
The Future
Mulberry continues to evolve, focusing on sustainable practices, digital innovation, and global expansion, while staying true to its British heritage and commitment to quality craftsmanship.
