Origins
Illesteva was founded in 2010 by Daniel Silberman and Jared Leto in New York City. The idea behind the brand was to create high-quality, fashion-forward eyewear that blended modern design with traditional Italian craftsmanship. Silberman, who had experience in the eyewear industry, and Leto, known for his creative ventures, set out to design sunglasses that reflected downtown New York’s edgy, contemporary style while incorporating Old World production techniques. Illesteva’s frames are handcrafted in family-owned factories in Italy and France, known for their precision and use of premium materials like acetate and titanium.
Ownership
Illesteva remains privately owned, with Daniel Silberman overseeing the brand’s creative direction and business operations. Jared Leto is no longer actively involved in day-to-day management, but Silberman’s leadership ensures that the brand stays true to its original vision of blending New York cool with Italian craftsmanship.
Aesthetic
Illesteva is known for its modern, urban aesthetic with a focus on bold shapes and unexpected details. The designs often feature clean lines, thick acetate frames, and unique color combinations. The brand’s signature style includes a mix of retro influences, such as keyhole bridges and round lenses, updated with modern twists like mirrored lenses and dual-tone finishes. Illesteva sunglasses are designed to make a statement without being overly flashy, appealing to the effortlessly cool and fashion-conscious crowd.
Signature Pieces
- Leonard Sunglasses – The Leonard is Illesteva’s most iconic frame, featuring a round silhouette and keyhole bridge. It comes in a variety of finishes, including tortoiseshell and mirrored lenses.
- Lisbon Sunglasses – Characterized by its oversized, angular frame, the Lisbon is a popular choice for those looking for a modern yet classic look.
- Tribeca Sunglasses – Named after the New York neighborhood, the Tribeca features a sleek, square frame with subtle curves, combining vintage inspiration with contemporary styling.
- Cortina Aviators – A sporty take on the classic aviator style, the Cortina features lightweight titanium frames and mirrored lenses.
Legacy
Illesteva has established itself as a leader in the high-end eyewear market, known for its ability to merge traditional craftsmanship with contemporary street style. Its sunglasses have become a staple in both fashion editorials and street-style photography. The brand’s focus on quality materials and design innovation has earned it a cult following, particularly among creative professionals and fashion insiders. Illesteva’s frames are often seen as a status symbol of understated luxury.
Famous Fans
Illesteva has cultivated a strong celebrity following, including:
- Beyoncé – Frequently spotted wearing the Leonard frame in multiple finishes.
- Rihanna – A fan of the mirrored Cortina aviators.
- Kendall Jenner – Often seen in the Lisbon frames.
- Gigi Hadid – Known for pairing her casual off-duty looks with the Tribeca sunglasses.
- Jay-Z – Frequently photographed wearing Illesteva’s statement frames.
The Future
Illesteva continues to expand its influence through collaborations with artists, musicians, and fashion designers. The brand has recently explored new materials and eco-friendly production methods, hinting at a possible shift toward sustainability. Pop-up stores and exclusive capsule collections remain central to Illesteva’s strategy for building brand loyalty and maintaining its image as a cutting-edge eyewear brand.
