Dressed in Lala: Bold Fashion for the Unapologetically Unique
Origins
Dressed in Lala was founded in 2018 by Lex, who began the brand in her garage with a mission to create clothing that empowers individuals to express their true selves. Based in the United States, the brand quickly gained a following for its vibrant designs and inclusive approach to fashion.
Ownership
Lex remains the sole owner and creative director of Dressed in Lala. She leads a dedicated team that designs all products in-house, ensuring that each piece reflects the brand’s commitment to originality and self-expression.
Aesthetic
Dressed in Lala’s aesthetic is characterized by bold colors, playful patterns, and a fearless embrace of individuality. The brand often incorporates elements like checkerboard prints, smiley faces, and whimsical graphics to create pieces that are both fun and empowering. Their designs challenge conventional fashion norms, encouraging wearers to celebrate their uniqueness.
Signature Pieces
- Mesh Tops – Fitted tops featuring unique prints like polka dots, dinosaurs, and leopard patterns.
- Boxy Knit Tops – Short-sleeved knits with bold graphics and slogans.
- Double Knit Playsuits – Matching sets with oversized fits and eye-catching patterns.
- Embellished Jerseys – Mesh jerseys adorned with graphics, patches, and rhinestones.
- Fuzzy Knit Tops – Soft, cropped tops with distinctive textures and prints.
Legacy
- Since its inception, Dressed in Lala has built a loyal community that values authenticity and self-love. The brand’s commitment to inclusivity and body positivity has resonated with customers seeking fashion that reflects their individuality. By prioritizing bold designs and empowering messages, Dressed in Lala has carved out a unique space in the fashion industry.
The Future
Looking ahead, Dressed in Lala plans to expand its product offerings and continue fostering a community that celebrates self-expression. The brand aims to collaborate with like-minded creators and explore new avenues to bring its vibrant designs to a broader audience.
