Bonsoir of London

British Heritage in Silk: Bonsoir of London’s Refined Sleepwear Origins and Founding Bonsoir of London was established in 1926 with a commitment to crafting high-quality men’s nightwear from the finest materials. Based in London, the brand became synonymous with timeless English elegance, offering classic pajama sets, robes, and dressing gowns made from luxurious cottons and […]

Free People

Bohemian Spirit, Free-Wheeling Style: The World of Free People Origins and Founding Free People began in the 1970s as a small boutique in West Philadelphia, created by Dick Hayne—who later went on to found Urban Outfitters. Relaunched in 2001 under the Urban Outfitters, Inc. umbrella, Free People was reimagined as a contemporary bohemian brand for […]

4th and Reckless

4th & Reckless: Affordable Luxury with a Bold, Contemporary Edge Origins and Founding 4th & Reckless is a UK-based fashion brand founded in 2018, offering sleek, trend-driven designs with a focus on versatile wardrobe staples. Known for its bold take on tailoring and fashion-forward separates, the brand has quickly become a go-to for women seeking stylish […]

Olivia Von Halle

Olivia von Halle: The Epitome of Luxe Loungewear Origins and Founding Olivia von Halle was founded in 2011 by Olivia von Halle, a former trend forecaster in the luxury fashion industry. Based in London, von Halle launched her namesake brand to elevate loungewear and sleepwear into the realm of luxury. Inspired by the elegance of 1920s loungewear and the glamour of icons like Coco […]

Set Active

Set Active: Elevated Basics for the Modern Lifestyle Origins and Founding Set Active was founded in 2018 by Lindsey Carter, who sought to create versatile activewear that seamlessly transitions from workouts to everyday life. Based in Los Angeles, California, the brand emphasizes functional simplicity, offering matching sets and essentials that blend style, comfort, and performance. Set Active quickly gained traction with its focus on neutral tones, sleek designs, and a community-driven […]

Cos

COS: Timeless Minimalism and Modern Essentials Origins and Founding COS (Collection of Style) was launched in 2007 by the H&M Group as a premium brand offering timeless, high-quality clothing at an accessible price point. Headquartered in London, England, COS set out to redefine minimalist fashion, blending contemporary design with functionality. Inspired by art, architecture, and modern design, COS focuses on creating wardrobe essentials that transcend trends, offering versatile […]

Kule

KULE: Classic Stripes with a Playful Twist Origins Founded in 2001 by Nikki Kule, KULE began as a luxury childrenswear brand. Nikki, influenced by her parents’ fashion industry background—her father, Gene Kule, was known as the “King of Pants”—launched the brand to create high-quality, stylish clothing for children. In 2015, she shifted focus to womenswear, relaunching KULE with a line of […]

Natori

Natori: East-Meets-West Elegance in Luxury Fashion Origins and Founding Natori was founded in 1977 by Josie Natori, a former Wall Street executive turned fashion visionary. Born in the Philippines, Natori sought to create a brand that merged Eastern artistry with Western sensibilities, bringing luxury, craftsmanship, and cultural heritage to the world of lingerie, sleepwear, and ready-to-wear fashion. What started as a single embroidered nightgown inspired […]

Minnow

Minnow: Elevated Swimwear and Coastal-Inspired Style for the Whole Family Origins and Founding Minnow was founded in 2016 by Morgan Smith, a Southern California native with a passion for creating timeless, coastal-inspired swimwear for children and families. Drawing inspiration from her own family and life by the sea, Smith envisioned a brand that celebrates simplicity, quality, and playful elegance. Now based in Charleston, South […]

Reiss

Reiss: Contemporary Elegance in British Fashion Origins and Founding Reiss was established in 1971 by David Reiss in London, England, initially as a men’s tailoring store. Over the years, the brand evolved into a full-fledged contemporary fashion label for men and women, offering a curated selection of tailored pieces, timeless staples, and modern eveningwear. Reiss is renowned for its ability to blend classic British tailoring with modern […]