Numero Ventuno
Italian Cool with a Subversive Twist: N°21’s Modern Elegance Origins and Founding N°21 (Numero Ventuno) was founded in 2010 by Italian designer Alessandro Dell’Acqua. After departing from his eponymous label, Dell’Acqua launched N°21 as a platform to explore a more contemporary and accessible approach to fashion. The brand’s name reflects his birth date and lucky number, symbolizing […]
Viron World
Virón: Eco-Forward Footwear with a Punk Spirit Origins and Founding Viron, often stylized as Virón, was founded in 2020 by Julien Romer and Bastien Pegard, two Paris-based designers with a shared vision of creating environmentally conscious footwear with a bold, rebellious edge. The brand takes its name from the word “environment,” reflecting its deep commitment to sustainability. Virón combines punk-inspired aesthetics […]
Greats
GREATS: Brooklyn-Born Sneakers with Timeless Appeal Origins and Founding GREATS was founded in 2014 by Jon Buscemi and Ryan Babenzien in Brooklyn, New York, with a mission to create high-quality, stylish sneakers at an accessible price point. Drawing inspiration from classic sneaker silhouettes, the brand set out to redefine luxury footwear with a focus on timeless design and craftsmanship. As one of the first direct-to-consumer sneaker brands, GREATS […]
Aritzia
Effortless Canadian Cool: Inside Aritzia’s Style Empire Origins and Founding Aritzia was founded in 1984 by Brian Hill in Vancouver, Canada. Originally launched as a boutique within his family’s department store, the brand grew into a fashion powerhouse known for curating stylish, elevated essentials. Aritzia operates as both a retailer and house of brands, offering […]
DSquared2
DSquared2: A Bold Fusion of Canadian Roots and Italian Craftsmanship Origins and Founding DSquared2 was founded in 1995 by twin brothers Dean and Dan Caten, Canadian-born designers who honed their craft at the Parsons School of Design in New York. After gaining experience working for major fashion brands, the Catens moved to Milan, where they launched their own label. Their debut […]
David Koma
Precision and Power: David Koma’s Modern Femininity Origins and Founding David Koma launched his eponymous label in 2009 after graduating from Central Saint Martins in London. Originally from Georgia, the designer quickly gained recognition for his body-conscious silhouettes and sculptural embellishments. His graduate collection caught the attention of major stylists and editors, establishing his reputation […]
Boden
Boden: Timeless British Style with a Playful Twist Origins and Founding Boden was founded in 1991 by Johnnie Boden in London, England. Initially launched as a menswear catalog, the brand quickly expanded to include womenswear, childrenswear (Mini Boden), and accessories, catering to the entire family. Boden is known for its vibrant prints, timeless cuts, and a quintessentially British charm that blends tradition with modernity. Boden’s […]
Rui Official
Fragile Strength: The Intimate World of RUI Origins and Founding RUI was founded in 2019 by Chinese designer Rui Zhou. After completing her BA at Tsinghua University in Beijing, Zhou pursued an MFA at Parsons School of Design in New York. Her academic journey, combined with her personal experiences, led to the creation of a brand that […]
Ambush
AMBUSH: Tokyo’s Avant-Garde Streetwear Powerhouse Origins Founded in 2008 by Yoon Ahn and her partner Verbal, AMBUSH began as an experimental jewelry line in Tokyo. The brand’s bold, pop-art-inspired designs quickly garnered attention, leading to collaborations with major fashion houses and a transition into ready-to-wear collections. Ownership Initially independent, AMBUSH joined the New Guards Group under […]
Alexander Wang
Alexander Wang: A Fusion of Urban Edge and Modern Luxury Origins Born on December 26, 1983, in San Francisco, California, to Taiwanese-American parents, Alexander Wang displayed an early passion for fashion. At 15, he attended a summer design program at Central Saint Martins in London. At 18, he moved to New York City to study at the Parsons School of Design but left […]