Meshki

Meshki: Glamorous, Minimalist Fashion for the Confident Woman Origins and Founding Meshki was founded in 2013 by Shadi and Myriam Meshki, two best friends from Sydney, Australia. The duo started the brand with a shared passion for modern, minimalist fashion that empowers women to feel confident and glamorous. Originally launched as an online store selling statement basics, Meshki quickly gained a […]
Miu Miu

Subversive Chic with a Schoolgirl Twist: Miu Miu’s Feminine Rebellion Origins and Founding Miu Miu was launched in 1993 as the playful sister brand to Prada, named after designer Miuccia Prada’s childhood nickname. While Prada became known for intellectual minimalism, Miu Miu was created as its bolder, more rebellious counterpart—blending retro influences, subversive styling, and […]
Alo Yoga

Alo Yoga: The Intersection of Activewear and Everyday Luxury Origins and Founding Alo Yoga was founded in 2007 in Los Angeles, California, by Danny Harris and Marco DeGeorge, with a mission to create high-quality, performance-driven activewear that could seamlessly transition from the studio to the street. The brand name “Alo” stands for Air, Land, and Ocean, reflecting its founders’ commitment to creating clothing that inspires […]
Rachel Comey

Rachel Comey: Intellectual Artistry in American Fashion Origins Established in 2001 by Rachel Comey in New York City, the brand began with menswear before expanding into womenswear in 2004. Comey’s background in fine arts and sculpture heavily influences her design philosophy. Ownership Rachel Comey remains an independently owned brand, with Comey herself overseeing creative direction and business operations. Aesthetic The brand is celebrated for its arts-and-crafts […]
Marsell

Lou Lou Studio

Loulou Studio: Parisian Minimalism with a Masculine Edge Origins Founded in 2019 by Parisian fashion consultant and influencer Chloé Harrouche, Loulou Studio was born out of a desire to create the perfect knitwear that Harrouche couldn’t find in the market. Drawing inspiration from art, architecture, and the effortless style of Paris, the brand aims to offer […]
Purdey

British Sporting Royalty: The Legacy and Luxury of Purdey Origins and Founding Founded in 1814 by James Purdey, Purdey began as a bespoke gunsmith in London and soon became synonymous with British country pursuits. By the late 19th century, the brand had earned royal warrants and become the outfitter of choice for aristocrats, royals, and […]
Giuseppe Zanotti

Giuseppe Zanotti: Italian Glamour and Bold Artistry in Footwear Origins and Founding Giuseppe Zanotti launched his eponymous brand in 1994 in San Mauro Pascoli, Italy, a town renowned for its shoemaking tradition. Drawing inspiration from his background as a DJ and his love for music, art, and culture, Zanotti set out to create footwear that pushed the boundaries of traditional […]
12th Tribe

12th Tribe: Bohemian Spirit Meets Modern Wanderlust Origins Founded in 2014 by Demi Marchese, 12th Tribe began as a curated collection of vintage-inspired pieces sold through pop-up shops and online platforms. Marchese’s vision was to blend the free-spirited essence of bohemian fashion with contemporary trends, creating a brand that resonates with adventurous souls seeking unique, stylish […]
By Malene Birger

Origins and Founding By Malene Birger was established in 2003 in Copenhagen, Denmark, by designer Malene Birger, a visionary known for her ability to merge Scandinavian minimalism with bohemian elegance. The brand quickly became synonymous with timeless luxury and effortless style, offering women versatile wardrobe staples that balance modern simplicitywith artistic flair. While Malene Birger herself left the company in 2014, the brand has continued […]