Allsaints
AllSaints: Edgy Elegance with a British Heritage Origins and Founding AllSaints was founded in 1994 by Stuart Trevor and Kait Bolongaro in London, England. Initially launched as a wholesale menswear brand, AllSaints soon expanded into womenswear and retail stores, offering a distinct aesthetic that blends grunge, minimalism, and rock-and-roll edge. The brand’s name was inspired by All Saints Road in Notting Hill, a vibrant area known for its creative culture. […]
A.P.C.
Parisian Cool Without the Fuss: The Quiet Power of A.P.C. Origins and Founding A.P.C. (Atelier de Production et de Création) was founded in 1987 by Tunisian-born French designer Jean Touitou. Born out of a rejection of logo-heavy, trend-driven fashion, A.P.C. carved out a space for clean, utilitarian design that valued restraint over flash. Rooted in […]
Everlane
Everlane: Radical Transparency and Modern Minimalism Origins and Founding Everlane was founded in 2010 by Michael Preysman in San Francisco, California, with a mission to create ethically produced clothing that combines timeless design with sustainable practices. Dissatisfied with the lack of transparency in the fashion industry, Preysman built Everlane on the principles of radical transparency, offering customers insight into the true costs of production and […]
Diesel
Diesel: The Icon of Rebel Denim and Unconventional Fashion Origins and Founding Diesel was founded in 1978 by Renzo Rosso in Molvena, Italy, with a vision to create high-quality, alternative denim that challenged the conventions of fashion. The name “Diesel” was chosen for its global appeal and its symbolic connection to energy and innovation. Rosso’s pioneering spirit and desire to create […]
Wolford
Wolford: A Legacy of Luxury Legwear and Timeless Elegance Origins and Founding Wolford was founded in 1950 in Bregenz, Austria, by Reinhold Wolff and Walter Palmers, with a vision to create the finest hosiery and legwear using innovative materials and techniques. Located near Lake Constance, the brand began with a focus on high-quality stockings and […]
Christian Cowan
Glitter, Glamour, and Pop Culture: The World of Christian Cowan Origins and Founding Christian Cowan, born in Cambridge, England, launched his eponymous label in 2016 after graduating from the London College of Fashion and completing a foundation year at Central Saint Martins. His early designs caught the attention of major pop icons, setting the stage for […]
Alo Yoga
Alo Yoga: The Intersection of Activewear and Everyday Luxury Origins and Founding Alo Yoga was founded in 2007 in Los Angeles, California, by Danny Harris and Marco DeGeorge, with a mission to create high-quality, performance-driven activewear that could seamlessly transition from the studio to the street. The brand name “Alo” stands for Air, Land, and Ocean, reflecting its founders’ commitment to creating clothing that inspires […]
Derek Rose
Derek Rose: Timeless Luxury for Life’s Relaxing Moments Origins and Founding Derek Rose was established in 1926 in London, England, by Jack Lewis Rose, who sought to create premium sleepwear and loungewear that celebrated relaxation and elegance. Named after Jack’s son, Derek, the brand has remained a family-run business for nearly a century, dedicated to providing luxurious essentials for comfort and leisure. With a legacy of […]
Cosabella
Italian Lace, American Confidence: The Intimates World of Cosabella Origins and Founding Cosabella—Italian for “beautiful thing”—was founded in 1983 by Ugo and Valeria Campello after they emigrated from Italy to Miami. Their goal was to bring Italian craftsmanship to the American lingerie market, creating pieces that felt luxurious, feminine, and wearable every day. Over the […]
Skims
Skims: Redefining Modern Shapewear and Inclusive Fashion Origins and Founding Skims was founded in 2019 by Kim Kardashian and Jens Grede, with a mission to create innovative shapewear and inclusive essentials that cater to all body types. Frustrated by the lack of options in the market, Kardashian set out to design shapewear that offered support, comfort, and style, redefining the category with a focus […]