Alex Mill

Timeless Staples and Everyday Uniforms: The World of Alex Mill Origins and Founding Alex Mill was founded in 2012 by Alex Drexler, the son of former J.Crew CEO Mickey Drexler. The brand began with a simple mission: to create the perfect button-down shirt. Operating from a small shop on Elizabeth Street in New York City, Alex Mill […]

La Linge

Timeless Stripes and Modern Femininity: The World of La Ligne Origins and Founding La Ligne was founded in 2016 by Meredith Melling and Valerie Macaulay, both former Vogue editors, alongside Molly Howard, the former Head of Business Development at Rag & Bone. The trio combined their fashion industry expertise to create a brand centered around the […]

Intimissimi

Intimissimi: Italian Lingerie with Timeless Elegance Origins Intimissimi was founded in 1996 in Verona, Italy as part of the Calzedonia Group, which also owns Calzedonia and Tezenis. The brand was created to offer high-quality, sophisticated lingerie and intimate apparel at an accessible price point. From the beginning, Intimissimi set itself apart by combining Italian design sensibilities with luxurious fabrics and […]

Brooks Brothers

Brooks Brothers: The Timeless Standard of American Style Origins and Founding Brooks Brothers, the oldest clothing retailer in the United States, was founded in 1818 by Henry Sands Brooks in New York City. What began as a small shop offering ready-to-wear garments quickly grew into a cornerstone of American menswear, setting standards for quality, innovation, and timeless style. With a history spanning over […]

Tommy John

Fit, Feel, Function: Tommy John’s Tailored Take on Underwear Origins and Founding Tommy John was founded in 2008 by Tom Patterson and his wife Erin Fujimoto after Patterson, a medical device salesman, grew frustrated with ill-fitting undershirts. Their solution: a better undershirt, followed by a line of equally well-engineered underwear, loungewear, and apparel designed to […]

J.Crew

J.Crew: Classic American Style with a Modern Twist Origins J.Crew was founded in 1983 in New York City by Emily Woods and her father Arthur Cinader. Initially launched as a mail-order catalog under the name Popular Club Plan, the brand rebranded to J.Crew with the aim of offering preppy, American sportswear with a more modern and accessible edge. The first retail store […]

Desmond & Dempsey

Pajamas That Start Conversations: Desmond & Dempsey’s Print-Driven Sleepwear Origins and Founding Desmond & Dempsey was founded in 2014 by couple Molly Goddard and Joel Jeffery, who launched the brand after Molly started wearing Joel’s oversized shirts to bed. Their shared vision: to create bold, conversation-starting pajamas inspired by travel, tradition, and the romance of […]

Bonsoir of London

British Heritage in Silk: Bonsoir of London’s Refined Sleepwear Origins and Founding Bonsoir of London was established in 1926 with a commitment to crafting high-quality men’s nightwear from the finest materials. Based in London, the brand became synonymous with timeless English elegance, offering classic pajama sets, robes, and dressing gowns made from luxurious cottons and […]

Olivia Von Halle

Olivia von Halle: The Epitome of Luxe Loungewear Origins and Founding Olivia von Halle was founded in 2011 by Olivia von Halle, a former trend forecaster in the luxury fashion industry. Based in London, von Halle launched her namesake brand to elevate loungewear and sleepwear into the realm of luxury. Inspired by the elegance of 1920s loungewear and the glamour of icons like Coco […]

Paul Stuart

American Heritage Tailored to Perfection: The Legacy of Paul Stuart Origins and Founding Paul Stuart was established in 1938 in New York City by Ralph Ostrove, who named the brand after his son. From the start, the brand stood out by offering a refined alternative to Ivy League style—fusing British tailoring traditions with American ease. […]