Year of Ours
Sporty, Sculpted, and Made to Move: Year of Ours’ Confident Activewear Origins and Founding Year of Ours was founded in 2016 in Los Angeles by Eleanor Haycock and Alejandra Hernandez, with creative direction from designer Lily Shan. The brand was created to fill a gap in the activewear space for sporty, fashion-forward pieces designed to […]
Simon Miller
Pretties
Gil Rodriguez
Gil Rodriguez: Timeless Essentials with a Commitment to Slow Fashion Origins Gil Rodriguez was founded in 2018 by Eliana Gil Rodriguez, a Venezuelan-born, Canadian-raised creative. Eliana’s extensive background includes a decade-long tenure at American Apparel, where she served as head advertising director and womenswear designer. Her experience there inspired her to establish her own label, focusing on creating high-quality, timeless essentials […]
L’Agence
L’AGENCE: Effortless Parisian Style with a Californian Edge Origins and Founding L’AGENCE was founded in 2008 in Los Angeles, California, with a vision to blend classic French elegance with the laid-back lifestyle of California. The brand was created by Jeff Rudes, the denim industry veteran and co-founder of J Brand, who sought to offer a refined, sophisticated wardrobe for modern women. From its […]
Miaou
Miaou: Curve-Embracing Cool-Girl Aesthetic Origins Founded in 2016 by Alexia Elkaim in Los Angeles, Miaou began with the quest to create the perfect-fitting pants inspired by vintage silhouettes. The brand quickly expanded into a full ready-to-wear line, emphasizing inclusivity and body positivity. Ownership Miaou is a privately held company, with Alexia Elkaim serving as the creative director and driving force […]
Brandy Melville
Brandy Melville: The Iconic Uniform of Laid-Back Cool Origins Brandy Melville was founded in the early 1980s in Italy by Silvio Marsan and his son Stephan Marsan. The brand made its U.S. debut in 2009 with a store in Los Angeles, instantly resonating with a generation drawn to its effortlessly casual aesthetic. The name “Brandy […]