IVY OAK

IVY OAK: Timeless Elegance with a Conscious Touch Origins Founded in 2016 by Caroline Gentz in Berlin, Germany, IVY OAK emerged from Gentz’s vision to create fashion that balances timeless elegance with sustainability. Drawing from her experiences in both luxury and fast fashion sectors, Gentz sought to design clothing that adapts to everyday life and its special moments, prioritizing quality […]
Enza Costa

Enza Costa: Elevated Basics, Effortlessly Refined Origins Enza Costa launched her namesake label in 2007 with a simple but ambitious goal: to create the perfect T-shirt. Based in Los Angeles, the brand began as a minimalist capsule collection built around foundational pieces, quickly earning attention for its expert tailoring and luxurious everyday fabrics. What started […]
Desmond & Dempsey

Pajamas That Start Conversations: Desmond & Dempsey’s Print-Driven Sleepwear Origins and Founding Desmond & Dempsey was founded in 2014 by couple Molly Goddard and Joel Jeffery, who launched the brand after Molly started wearing Joel’s oversized shirts to bed. Their shared vision: to create bold, conversation-starting pajamas inspired by travel, tradition, and the romance of […]
10th Floor Brand

Sculptural Sophistication: 10th Floor’s Elevated Footwear Origins and Founding 10th Floor is a luxury footwear brand founded by Fiona and Kim, who met while working in the British footwear industry as a buyer and designer. Their shared vision was to create fashion-forward footwear with a heightened focus on design detail. Every component is highly considered, and superior […]
Lirika Matoshi

Lirika Matoshi: Whimsy, Romance, and Viral Couture Origins Founded in 2016 by Kosovo-born designer Lirika Matoshi, the brand began as a collection of handmade accessories sold on Etsy. After moving to New York City at age 20, Matoshi gained popularity for her hand-embellished tights and glittery dresses, all created without formal fashion training. Inspired by her sister, […]
& Daughter

Knitwear with a Conscience: The Heirloom Appeal of &Daughter Origins and Founding &Daughter was launched in 2013 by Buffy Reid, who named the brand to reflect a sense of generational continuity and thoughtful craftsmanship. Born in Ireland and raised in London, Reid set out to create beautiful knitwear that honored her heritage and prioritized sustainable […]
Paloma Wool

Paloma Wool: Art, Clothing, and the Act of Getting Dressed Origins Founded in 2014 by Barcelona-based designer and photographer Paloma Lanna, Paloma Wool began as a multidisciplinary project exploring the intersection of art, photography, and clothing. Lanna, influenced by her parents’ involvement in the fashion industry, sought to create a brand that emphasized the artistic process […]
Favorite Daughter

Favorite Daughter: Modern Feminine Staples with a Playful Twist Origins and Founding Favorite Daughter was founded in 2020 by Erin Foster and Sara Foster, Hollywood actresses and writers, in collaboration with Centric Brands. Inspired by their personal style and a desire to create versatile, stylish wardrobe essentials, the Foster sisters built Favorite Daughter as a celebration of sisterhood, individuality, and timeless fashion. Rooted […]
Ludovic de Saint Sernin

Ludovic de Saint Sernin: Sensual Minimalism and Queer Expression Origins Ludovic de Saint Sernin launched his eponymous label in 2017 after honing his skills in embellishment at Balmain. Born in Brussels in 1991 and raised in the Ivory Coast and Paris, de Saint Sernin’s multicultural upbringing informs his design sensibility. His brand quickly gained recognition […]
Simon Miller

Color, Character, and the Cult of Simon Miller Origins Simon Miller began in 2008 as a men’s denim label inspired by Japanese selvedge and raw materials. But the brand’s real turning point came in 2013 when Chelsea Hansford joined the team—and by 2016, she’d taken full creative control. With a fearless vision, she reshaped Simon […]