Sun-Drenched Craft and Global Wanderlust: The World of Gimaguas
Origins and Founding
Gimaguas was founded in 2018 by twin sisters Claudia and Sayana Durany in Barcelona. The brand’s name, derived from the Cuban word “Jimaguas,” meaning twins, reflects the founders’ bond and shared vision. Drawing inspiration from their travels and cultural heritage, the Durany sisters set out to create a label that encapsulates the essence of sun-soaked adventures and artisanal craftsmanship.
Ownership and Leadership
Claudia and Sayana Durany remain at the helm of Gimaguas, overseeing both creative direction and business operations.Their backgrounds in fashion and finance, combined with their familial ties to the retail industry, have equipped them to build a brand that seamlessly blends aesthetic appeal with sustainable practices.
Aesthetic and Design Language
Gimaguas is renowned for its vibrant, beach-inspired aesthetic that captures the spirit of endless summer. The brand’s designs often feature bold colors, intricate crochet work, and relaxed silhouettes, evoking a sense of carefree elegance.Collaborations with artisans from regions like Madagascar, Mexico, and India infuse each piece with unique cultural elements, resulting in collections that are both globally inspired and locally crafted.
Notable Pieces
- Alexia Mini Dress – A versatile dress with a longer silhouette and playful skirt detailing, ideal for layering or standalone wear.
- Franca Bag – A standout accessory that complements minimal outfits, known for its unique design and craftsmanship.
- Corinne Jacket – A denim jacket featuring adjustable snaps at the waist and chic pleated details, offering an effortless fit.
- Bailarina Studs – Colorful shoes reminiscent of fresh melon hues, perfect for adding a pop of color to any ensemble.
- Ete Top – A halterneck top with sequin embellishments, ideal for pairing with flowy skirts or denim.
Famous Fans
- Dua Lipa
- Gigi Hadid
- Lily-Rose Depp
- Devon Lee Carlson
- Simi & Haze Khadra
The Future
Gimaguas continues to expand its global presence while staying true to its roots in artisanal craftsmanship and sustainable fashion. With the recent opening of their first store in Madrid’s Salamanca neighborhood, the brand is poised to bring its sun-drenched aesthetic to a broader audience. As they grow, the Durany sisters remain committed to creating pieces that evoke the nostalgia of vacation and the joy of discovery.
