Alo Yoga
Alo Yoga: The Intersection of Activewear and Everyday Luxury Origins and Founding Alo Yoga was founded in 2007 in Los Angeles, California, by Danny Harris and Marco DeGeorge, with a mission to create high-quality, performance-driven activewear that could seamlessly transition from the studio to the street. The brand name “Alo” stands for Air, Land, and Ocean, reflecting its founders’ commitment to creating clothing that inspires […]
Aritzia
Effortless Canadian Cool: Inside Aritzia’s Style Empire Origins and Founding Aritzia was founded in 1984 by Brian Hill in Vancouver, Canada. Originally launched as a boutique within his family’s department store, the brand grew into a fashion powerhouse known for curating stylish, elevated essentials. Aritzia operates as both a retailer and house of brands, offering […]
Cosabella
Italian Lace, American Confidence: The Intimates World of Cosabella Origins and Founding Cosabella—Italian for “beautiful thing”—was founded in 1983 by Ugo and Valeria Campello after they emigrated from Italy to Miami. Their goal was to bring Italian craftsmanship to the American lingerie market, creating pieces that felt luxurious, feminine, and wearable every day. Over the […]
DSquared2
DSquared2: A Bold Fusion of Canadian Roots and Italian Craftsmanship Origins and Founding DSquared2 was founded in 1995 by twin brothers Dean and Dan Caten, Canadian-born designers who honed their craft at the Parsons School of Design in New York. After gaining experience working for major fashion brands, the Catens moved to Milan, where they launched their own label. Their debut […]
Skims
Skims: Redefining Modern Shapewear and Inclusive Fashion Origins and Founding Skims was founded in 2019 by Kim Kardashian and Jens Grede, with a mission to create innovative shapewear and inclusive essentials that cater to all body types. Frustrated by the lack of options in the market, Kardashian set out to design shapewear that offered support, comfort, and style, redefining the category with a focus […]
Love Stories
Eberjey
Softness, Styled: Eberjey’s Intimate World of Comfort Origins and Founding Eberjey was founded in 1996 by Ali Mejia and Mariela Rovito with a vision to create lingerie that felt as beautiful as it was comfortable. At a time when overly structured, flashy intimates dominated the market, Eberjey introduced a softer, more feminine alternative that quickly […]
Lunya
Lunya: Luxury Sleepwear for the Modern Woman Origins and Founding Lunya was founded in 2014 by Ashley Merrill with a mission to redefine sleepwear for modern women. Frustrated by the lack of stylish, functional, and comfortable sleepwear, Merrill set out to create a brand that blends luxury with practicality, offering sophisticated, high-quality pieces designed for rest, relaxation, and effortless style. Headquartered in Los Angeles, Lunya has quickly […]
Hugo Boss
Tailored Power, Global Reach: Hugo Boss’ Dual Identity Origins and Founding Hugo Boss was established in 1924 in Metzingen, Germany, originally as a manufacturer of workwear and uniforms. It wasn’t until the post-war era that the brand transitioned into men’s suiting, quickly becoming a cornerstone of modern European tailoring. Today, the brand operates under two […]
Versace
Versace: The Iconic Italian Fashion House Origins and Founding Versace, officially known as Gianni Versace S.r.l., is an Italian luxury fashion brand founded in 1978 by Gianni Versace. Born in Reggio Calabria, Italy, Gianni distinguished himself with innovative designs and a unique ability to combine classical art with contemporary fashion. His first boutique opened on Via […]