Onarin
Allsaints

AllSaints: Edgy Elegance with a British Heritage Origins and Founding AllSaints was founded in 1994 by Stuart Trevor and Kait Bolongaro in London, England. Initially launched as a wholesale menswear brand, AllSaints soon expanded into womenswear and retail stores, offering a distinct aesthetic that blends grunge, minimalism, and rock-and-roll edge. The brand’s name was inspired by All Saints Road in Notting Hill, a vibrant area known for its creative culture. […]
Mejuri

Mejuri: Redefining Everyday Luxury Origins Founded in 2015 by Noura Sakkijha in Toronto, Canada, Mejuri set out to democratize fine jewelry by offering high-quality pieces at accessible prices. The brand emphasizes self-purchase, encouraging women to buy jewelry for themselves rather than waiting for special occasions. Ownership Mejuri is a privately held company, with Noura Sakkijha serving as the CEO. The brand has attracted significant investment to support […]
Rezek
Mother Denim

Mother Denim: Vintage-Inspired Cool with a Modern Twist Origins and Founding Mother Denim was founded in 2010 by Tim Kaeding and Lela Becker in Los Angeles, California. With extensive experience in the denim industry, Kaeding and Becker set out to create a brand that celebrates individuality, comfort, and effortless style. Inspired by the rebellious spirit of the 1970s and the timeless appeal of vintage denim, […]
A.P.C.

Parisian Cool Without the Fuss: The Quiet Power of A.P.C. Origins and Founding A.P.C. (Atelier de Production et de Création) was founded in 1987 by Tunisian-born French designer Jean Touitou. Born out of a rejection of logo-heavy, trend-driven fashion, A.P.C. carved out a space for clean, utilitarian design that valued restraint over flash. Rooted in […]
Stand Studio
Diesel

Diesel: The Icon of Rebel Denim and Unconventional Fashion Origins and Founding Diesel was founded in 1978 by Renzo Rosso in Molvena, Italy, with a vision to create high-quality, alternative denim that challenged the conventions of fashion. The name “Diesel” was chosen for its global appeal and its symbolic connection to energy and innovation. Rosso’s pioneering spirit and desire to create […]
Sir the Label

Sir the Label: Effortless Elegance Inspired by the Australian Lifestyle Origins Established in 2014 by Nikki Campbell and Sophie Coote in Sydney, Australia, Sir the Label was created to fill a gap in the market for minimal wardrobe staples that capture the spirit of the Australian lifestyle. Ownership Sir the Label is a privately owned company, with founders Nikki Campbell and Sophie Coote […]
AYR

Timeless, Tailored, and Totally Chill: The Year-Round Appeal of AYR Origins and Founding AYR—short for All Year Round—was founded in 2014 by Maggie Winter, Jacqueline Cameron, and Max Bonbrest. Originally incubated by Bonobos, AYR launched as a women’s label that rejected fast fashion in favor of elevated essentials. With a mission to create versatile, seasonless clothing […]