Maje

Maje: Parisian Chic with a Modern Twist Origins Established in 1998 by Judith Milgrom in Paris, Maje was born out of a desire to create a brand that embodies the effortless elegance of Parisian women. The name “Maje” is a combination of the initials of Milgrom’s loved ones, reflecting the brand’s personal and familial roots. Ownership Maje is part of the SMCP Group, […]

Reiss

Reiss: Contemporary Elegance in British Fashion Origins and Founding Reiss was established in 1971 by David Reiss in London, England, initially as a men’s tailoring store. Over the years, the brand evolved into a full-fledged contemporary fashion label for men and women, offering a curated selection of tailored pieces, timeless staples, and modern eveningwear. Reiss is renowned for its ability to blend classic British tailoring with modern […]

Oneone

ONEONE: Personalized Swimwear for the Modern Woman Origins and Founding ONEONE (pronounced “one-one”) was founded in 2019 by Juan Garzon and Valentina Aristizábal, a dynamic duo from Medellín, Colombia. Inspired by the vibrant culture of Latin America and a desire to redefine swimwear, the pair launched the brand with a focus on customization, clean designs, and inclusivity. ONEONE quickly gained recognition for […]

Club Monaco

Club Monaco: Timeless Sophistication for the Modern Wardrobe Origins and Founding Club Monaco was founded in 1985 in Toronto, Canada, by Joe Mimran and Alfred Sung, two designers with a vision of creating timeless, versatile pieces that bridge the gap between luxury and accessibility. Their mission was simple but revolutionary: to offer “better basics”—clothing that was effortlessly chic, high-quality, and perfectly suited […]

Off White

Off-White: Redefining Streetwear with High-Fashion Edge Origins and Founding Off-White was founded in 2012 by Virgil Abloh, a multidisciplinary designer and creative visionary. Based in Milan, Italy, Off-White was conceived as a brand that blurred the lines between streetwear and luxury, combining urban aesthetics with high-fashion influences. The brand’s name, “Off-White,” represents a conceptual space between black and white, reflecting Abloh’s approach […]

Agent Provocateur

Agent Provocateur: The Pinnacle of Provocative Luxury Origins and Founding Agent Provocateur was founded in 1994 by Joseph Corré and Serena Rees in Soho, London. Born out of a desire to redefine lingerie as both sensual and empowering, the brand broke away from traditional perceptions of underwear. Corré, the son of iconic designer Vivienne Westwood, infused the brand with a rebellious, boundary-pushing ethos, […]

Filippa K

Filippa K: Scandinavian Minimalism and Sustainable Elegance Origins and Founding Filippa K was founded in 1993 in Stockholm, Sweden, by Filippa Knutsson and Patrik Kihlborg. Born out of Knutsson’s desire to create a brand that prioritized simplicity, functionality, and timeless design, Filippa K became a pioneer in Scandinavian minimalism. The brand’s ethos revolves around creating versatile wardrobe staples that emphasize quality over quantity, offering […]

Rag & Bone

rag & bone: Urban Sophistication with a British-American Twist Origins Established in 2002 in New York City by Marcus Wainwright and Nathan Bogle, rag & bone was created to blend British tailoring with modern design. The brand quickly gained recognition for its commitment to craftsmanship and urban aesthetic. ​ Ownership In 2024, Guess?, Inc. and WHP Global acquired rag & bone, with Guess? taking over operational assets and both […]

Montce

Sultry, Sculpted, Swim: Montce’s Fit-First Swimwear Sensation Origins and Founding Montce Swim was founded in 2013 by Alexandra Grief in Fort Lauderdale, Florida. What started as a passion project rooted in custom swimwear grew into a globally recognized brand praised for its body-sculpting fits, feminine silhouettes, and beach-to-brunch versatility. Designed and produced in the USA, […]

Wilson

Heritage Meets High Tech: Wilson’s New Era of Performance Origins and Founding Founded in 1913 in Chicago, Wilson Sporting Goods is one of the most iconic American sports brands, known for shaping modern athletics—from tennis and basketball to golf and baseball. Originally focused on sporting equipment, Wilson has outfitted generations of athletes with gear and […]