AMI Paris

Parisian Ease with a Tailored Twist: AMI Paris Origins and Founding AMI Paris was founded in 2011 by Alexandre Mattiussi, a French designer with experience at Dior, Givenchy, and Marc Jacobs. With a name that literally means “friend” in French and echoes the founder’s initials, AMI set out to bring the effortless elegance of real […]
Simkhai

Sensual Structure: Inside the World of Simkhai Origins and Founding Simkhai was founded in 2010 by Jonathan Simkhai in New York City. A Parsons graduate, Simkhai set out to design garments that merged architectural tailoring with a sensual, body-forward perspective. Early collections focused on elevated basics with unexpected cutouts, sleek textures, and modern femininity. The […]
Bardot

Bardot: Australian Glamour with a Modern Edge Origins Founded in 1996 by Carol Skoufis in Melbourne, Australia, Bardot began as a brick-and-mortar store on Bridge Road.The brand quickly gained popularity for its trendy and affordable fashion offerings. In 2019, Bardot entered voluntary administration but was subsequently re-purchased by its original founders, transitioning to an online-only retailer in 2020. Ownership Bardot is […]
Asta Resort

Asta Resort: Contemporary Resortwear with European Elegance Origins Founded in 2021 by sisters Helena and Jasmine Ammitzboell, Asta Resort is a Los Angeles-based brand with roots in Sydney, Australia, and Copenhagen, Denmark. The brand began as an artistic project focusing on resort wear, drawing inspiration from the sisters’ multicultural upbringing and travels. Ownership Asta Resort is a privately owned company, led by its founders […]
Miaou

Miaou: Curve-Embracing Cool-Girl Aesthetic Origins Founded in 2016 by Alexia Elkaim in Los Angeles, Miaou began with the quest to create the perfect-fitting pants inspired by vintage silhouettes. The brand quickly expanded into a full ready-to-wear line, emphasizing inclusivity and body positivity. Ownership Miaou is a privately held company, with Alexia Elkaim serving as the creative director and driving force […]
Adanola

Adanola: Everyday Activewear for Modern Minimalists Origins and Founding Adanola was founded in 2015 by Josh Ridsdale and Hattie Collins in Manchester, United Kingdom, with a vision to create activewear that seamlessly transitions from workouts to everyday life. The brand’s name combines “Athletic” and “Leisure” to reflect its ethos of designing pieces that prioritize both functionality and style.Initially launched as a direct-to-consumer brand, Adanola […]
Wildfox Couture

Wildfox Couture: Nostalgic Glamour with a California Twist Origins and Founding Wildfox Couture was founded in 2007 in Los Angeles, California, by Kimberly Gordon and Emily Faulstich, childhood friends who shared a love for vintage fashion, whimsical designs, and the carefree spirit of California. Originally conceived as a graphic T-shirt brand, Wildfox quickly evolved into a full lifestyle label, offering everything […]
Naadam

Naadam: Sustainable Luxury Cashmere with a Modern Approach Origins and Founding Naadam was founded in 2013 by Matthew Scanlan and Diederik Rijsemus after a transformative journey to Mongolia’s Gobi Desert. The duo sought to revolutionize the cashmere industry by cutting out middlemen, working directly with Mongolian herders, and ensuring that both the quality of cashmere and ethical treatment of workersremained at the forefront of their brand. […]
Dolce & Gabbana

Dolce & Gabbana: The Masters of Italian Glamour Origins and Founding Dolce & Gabbana was founded in 1985 by Domenico Dolce and Stefano Gabbana in Milan, Italy. The duo, who first met while working at a fashion house, launched their eponymous label to celebrate the allure of Italian heritage, Mediterranean culture, and the sensuality of femininity. Their debut collection, showcased in 1985, established […]
Same Los Angeles

Same Los Angeles: Luxe Swimwear with a Modern Edge Origins and Founding Same Los Angeles, often stylized as SAME LA, was founded by Shea Marie, a multi-talented influencer, designer, and creative force in the fashion industry. Established in 2017, the brand emerged from Shea’s vision of creating swimwear that blends luxury and versatility, designed to feel just as fashionable […]