Blackbough Swim: Tropical Soul Meets Modern Swimwear
Origins
Founded in 2017 by Jemina Ty, Blackbough Swim began as a personal project in her bedroom in the Philippines. Driven by a desire to create the perfect, no-nonsense bikini for beach lounging, Ty transformed her passion into a global swimwear brand. The brand’s name, “Blackbough,” reflects its commitment to bold and confident designs that resonate with beach lovers worldwide.
Ownership
Blackbough Swim remains independently owned and operated by founder and CEO Jemina Ty. Under her leadership, the brand has expanded its reach, maintaining a direct-to-consumer model that emphasizes quality, sustainability, and customer engagement.
Aesthetic
Blackbough Swim embodies a vibrant, youthful aesthetic inspired by tropical destinations and beach culture. The brand’s designs feature bold prints, playful patterns, and flattering cuts that cater to a diverse range of body types. With a focus on comfort and style, Blackbough Swim offers swimwear that encourages confidence and self-expression.
Signature Pieces
- Elena Underwire Top – A supportive bikini top with a cottagecore-inspired floral pattern and delicate eyelet lace trim.
- Sammy One Piece – A sleek, asymmetrical one-piece swimsuit that combines modern design with classic appeal.
- Lydia Classic Medium Bottoms – Mid-rise bikini bottoms offering moderate coverage and a timeless silhouette.
- Sophia Bottoms – High-rise bikini bottoms with front ties and ruching, evoking a 90s-inspired look.
- Georgia Bottoms – High-rise bikini bottoms designed for a flattering fit and comfortable wear.
Legacy
Since its inception, Blackbough Swim has garnered a loyal following for its commitment to quality, inclusivity, and sustainability. The brand’s swimwear is crafted from recycled materials, reflecting its dedication to environmentally conscious practices. With over 1 million followers and features in prominent fashion publications, Blackbough Swim has established itself as a go-to destination for stylish and sustainable swimwear.
Famous Fans
- Vanessa Hudgens
- Kendall Jenner
- Elsa Hosk
The Future
Looking ahead, Blackbough Swim aims to expand its product offerings and global presence while staying true to its core values. The brand continues to explore new designs and sustainable practices, ensuring that it remains at the forefront of the swimwear industry. With a growing community and a clear vision, Blackbough Swim is poised to make waves in the fashion world.
